About
We're Joey and Sarah McKenzie, a husband-and-wife team. We help local trades, construction and supply businesses put AI to work, and we stick around to keep it working.
We started Doghead in 2020 building websites for businesses around Redding, and we still build them. Along the way we kept seeing the same thing: the website was rarely what held a business back. The quoting, the paperwork, the follow-up and the systems that don't talk to each other were.
Writing software is getting cheap. Anyone can ask an AI to build an app. What's still hard is knowing which problem is worth solving, wiring the fix into the systems you actually run on, and being around when it breaks. That takes someone who knows your shop and lives down the road.
Joey has spent more than a decade writing production software, and he still works a full-time job alongside Doghead. We're telling you that up front because it shapes how we work. We keep things small, and we only promise what we can keep.
What you're paying for
A person in town who picks up the phone. Not a support queue, not a chatbot.
We learn how a bid, a submittal or a counter quote actually moves through your business before we build anything.
When something breaks, a vendor changes their software, or the AI starts behaving differently, fixing it is on us.
Knowing what to build, what to connect and what to leave alone is worth more than the code.
When you work with Doghead Digital, you work directly with Joey and Sarah. No account managers, no offshore team, no surprises.
Chief Happiness Officer
The namesake and unofficial mascot of Doghead Digital. Moose keeps team morale high and reminds us daily that taking breaks is important. He's also very good at napping.
We sit down with you and the people doing the work, and come back with a short list of where AI would save you the most time or money. Over coffee here in Redding or on the phone, your pick.
